Difference between revisions of "Social Media and Marketing"

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==Social Media Accounts==
== Overview ==
Instagram: 24pin.tech
Here at 24PinTech, in order to spread the good word of our free and quality computer repair, our team maintains a number of social media accounts. We cover a variety of platforms to reach as many people possible, particularly students here at MHS. Within our social medias, we post updates regarding 24PinTech, giveaways, funny videos, and much more. Our accounts are managed by our amazing Marketing Department:


TikTok: 24pintech
* Georgia Nickens | Marketing Director
** Christopher Anderson | Instagram Manager
**Maven Fortunato | TikTok Manager
**Nicolas Yendrzeski | Twitter Manager
**Brody Reed | YouTube Manager
**Caelem Palmer | Assistant Manager


Twitter: 24pintech
==Social Media Accounts==


YouTube: 24pintech
=== Meta Business Suite ===


(for the passwords refer to Mr. Chamberlain)
====Instagram====
The 24pintech Instagram account is our main source of advertisement for the student body, majority of our followers are from the school. The Instagram account is used for giveaways, advertising the future of 24PinTech (Computer Maint. II), and common events and information that we deem our customers should know.


===Instagram Account===
==== Analytics ====
The 24pintech Instagram account is our main source of advertisement for the student body, majority of our followers are from the school. The Instagram account is used for giveaways, advertising the future of 24PinTech (Computer Maint. II), and common events and information that we deem our customers should know.


===TikTok Account===
===TikTok===
The 24pintech TikTok account is one of our main sources of advertisement, with entertaining videos to get the viewers attention and make our company more well known not just within the school, but nationally. Our TikTok account has many different series.
The 24pintech TikTok account is one of our main sources of advertisement, with entertaining videos to get the viewers attention and make our company more well known not just within the school, but nationally. Our TikTok account has many different series.


*The Hall Monitor Saga
*The Hall Monitor Saga
*Teardown Tuesdays


===Twitter Account===
===Twitter===
The 24pintech Twitter account is used for updates on the company '''(Not in Service ATM)'''
The 24pintech Twitter account is used for updates on the company based around the more professional accomplishments that we achieve as a class such as CompTIA certifications, SkillsUSA awards, and any other noteworthy awards that colleges and workplaces will look at for references. It is the most centered in terms of demographic reach and general presentation as people from all walks of life can be able to find this page based on terms used in the tweets.


===YouTube Account ===
==== General Presentation ====
 
===YouTube ===
The 24pintech YouTube account is used to post videos like Commercials and other videos we want to be presented in the morning. We plan to use our YouTube account for "Common Errors" that customers may come across that they could watch the video for help.   
The 24pintech YouTube account is used to post videos like Commercials and other videos we want to be presented in the morning. We plan to use our YouTube account for "Common Errors" that customers may come across that they could watch the video for help.   


=== Viewing Analytics ===
==== Content ====
As a company we would like to know how effective our posts are engaging viewers. So in the future we want to track our analytics weekly. Here are some instructions on how to record the analytics and how to find them.
 
Instagram: Profile>Post>View Insights


Tiktok: Me>Settings and privacy>Creator tools>Analytics
===Recording Analytics===
To record the analytics you will log in and access the outline created on Lucidspark.com


Twitter: Reposts, Likes, and Comments
To find the information you will need to fill out this outline which will be done every 30 days you will follow these instructions.


YouTube: Likes & Dislikes
To log into this website use: [email protected] and MHSschool1


=== Recording Analytics ===
* [https://lucid.app/lucidspark/98f02f37-bb95-4c06-a599-ec86bc12f34e/edit?invitationId=inv_52263b1a-8971-42d5-9749-5d01dc79fd1a Instagram Outline]
To record the analytics you will use a google sheet that looks similar to the cart below.
* [https://lucid.app/lucidspark/69e44acf-ed75-445f-a0c7-e4bcfa29459d/edit?invitationId=inv_01e4df89-e835-40a2-ad36-259c36fe71b0 Tik Tok Outline]
{|
|+Social Media Likes
!
!Instagram
!TikTok
!Twitter
!YouTube
|-
|Week 1
|
|
|
|
|-
|Week 2
|
|
|
|
|-
|Week 3
|
|
|
|
|}


=== Giveaways ===
=== '''Giveaways''' ===
24PinTech has done multiple giveaways including but not limited to:
24PinTech has done multiple giveaways including but not limited to:


* Laptops
*Laptops
* Desktops
*Desktops
* Keychains
*Keychains


To partake in our giveaways we set challenges for our followers to complete to be entered to win, from trivia questions to doing challenges around campus.
To partake in our giveaways we set challenges for our followers to complete to be entered to win, from trivia questions to doing challenges around campus.


==Online & In Person Morning Announcements==
==== Images/Posters for the Giveaway ====
The morning announcements have been used a lot especially the 2020-2021 school year with COVID-19 going on. To inform the whole school about 24PinTechnologies we would make a slide and email it to Mrs. Russoniello to put in the morning announcements. Theses slides would usually promote our social media and giveaways.
 
==== Videos for the Giveaway ====
 
==Announcements==
During the 2021-2022 school year, announcements were almost always shown during a student's homeroom or advisory class. As of the 2022-2023 school year, announcements are shown during the achieve period, since the removal of advisory. The purpose behind the creation of slides is to inform the whole school about 24PinTechnologies, in which by utilizing this method, students are enabled to become informed of our business.
 
We typically keep a slide regarding our services in rotation. Further slides will be created in accordance with current events, such as promoting our social medias, especially during a giveaway. To upload a slide to the morning announcements, you can make a request to Mrs. Russoniello via email. | [https://docs.google.com/presentation/d/1KssFeResn9nqa9_7q4cZBxhs0pUZoXCJye3UA-ndgPM/edit?usp=sharing Morning Announcements Slides]


==Hallway Announcements Slide==
=== Hallway Announcements ===
[[File:Hallway Announcement Slide.jpg|thumb|Announcements Slideshow in the Hallway]]
In the hallway we always have a slideshow running during school hours. This slideshow provides general information about 24PinTechnologies including:
In the hallway we always have a slideshow running during school hours. This slideshow provides general information about 24PinTechnologies including:
*What is 24PinTech
*Getting your device fixed
*What do we fix
*Techs of the Month
*Skills USA 2021-2022
*Giveaway Winner(Giveaway from 4/18-5/17)
*Seniors Thank You
*General Thank You
*1000 work orders completed
*Social media accounts
*Hours of operation
*Final message
Slideshow- [https://docs.google.com/presentation/d/1bNp_V07eR_eONxc698YogXmeIe3LXEecKLGxzu7-mUk/edit?usp=sharing 24 Pintech slides]


*What is 24PinTech
[https://docs.google.com/document/d/1xHGHCEjLlKXT1XjFllGN4RfMq7fu-b29tbQIIPi0xGU/edit?usp=sharing How to access and put up the slideshow]
*Hours of Operation
 
*How to submit a ticket
=== Announcements on Social Media ===
*Social Media Accounts
[[Category:Digital Marketing Information]]
*Events/Giveaways
*Giveaway winners

Latest revision as of 18:16, 13 October 2022

Overview

Here at 24PinTech, in order to spread the good word of our free and quality computer repair, our team maintains a number of social media accounts. We cover a variety of platforms to reach as many people possible, particularly students here at MHS. Within our social medias, we post updates regarding 24PinTech, giveaways, funny videos, and much more. Our accounts are managed by our amazing Marketing Department:

  • Georgia Nickens | Marketing Director
    • Christopher Anderson | Instagram Manager
    • Maven Fortunato | TikTok Manager
    • Nicolas Yendrzeski | Twitter Manager
    • Brody Reed | YouTube Manager
    • Caelem Palmer | Assistant Manager

Social Media Accounts

Meta Business Suite

Instagram

The 24pintech Instagram account is our main source of advertisement for the student body, majority of our followers are from the school. The Instagram account is used for giveaways, advertising the future of 24PinTech (Computer Maint. II), and common events and information that we deem our customers should know.

Analytics

TikTok

The 24pintech TikTok account is one of our main sources of advertisement, with entertaining videos to get the viewers attention and make our company more well known not just within the school, but nationally. Our TikTok account has many different series.

  • The Hall Monitor Saga

Twitter

The 24pintech Twitter account is used for updates on the company based around the more professional accomplishments that we achieve as a class such as CompTIA certifications, SkillsUSA awards, and any other noteworthy awards that colleges and workplaces will look at for references. It is the most centered in terms of demographic reach and general presentation as people from all walks of life can be able to find this page based on terms used in the tweets.

General Presentation

YouTube

The 24pintech YouTube account is used to post videos like Commercials and other videos we want to be presented in the morning. We plan to use our YouTube account for "Common Errors" that customers may come across that they could watch the video for help.

Content

Recording Analytics

To record the analytics you will log in and access the outline created on Lucidspark.com

To find the information you will need to fill out this outline which will be done every 30 days you will follow these instructions.

To log into this website use: [email protected] and MHSschool1

Giveaways

24PinTech has done multiple giveaways including but not limited to:

  • Laptops
  • Desktops
  • Keychains

To partake in our giveaways we set challenges for our followers to complete to be entered to win, from trivia questions to doing challenges around campus.

Images/Posters for the Giveaway

Videos for the Giveaway

Announcements

During the 2021-2022 school year, announcements were almost always shown during a student's homeroom or advisory class. As of the 2022-2023 school year, announcements are shown during the achieve period, since the removal of advisory. The purpose behind the creation of slides is to inform the whole school about 24PinTechnologies, in which by utilizing this method, students are enabled to become informed of our business.

We typically keep a slide regarding our services in rotation. Further slides will be created in accordance with current events, such as promoting our social medias, especially during a giveaway. To upload a slide to the morning announcements, you can make a request to Mrs. Russoniello via email. | Morning Announcements Slides

Hallway Announcements

In the hallway we always have a slideshow running during school hours. This slideshow provides general information about 24PinTechnologies including:

  • What is 24PinTech
  • Getting your device fixed
  • What do we fix
  • Techs of the Month
  • Skills USA 2021-2022
  • Giveaway Winner(Giveaway from 4/18-5/17)
  • Seniors Thank You
  • General Thank You
  • 1000 work orders completed
  • Social media accounts
  • Hours of operation
  • Final message

Slideshow- 24 Pintech slides

How to access and put up the slideshow

Announcements on Social Media